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Ian Gotts - blog
Ian Gotts speaks regularly to business audiences and consequently has time to read, think and reflect on his discussions with senior business people. This blog is built on this thinking.
His latest book, Common Approach Uncommon Results, has transformed how senior executives think about creating sustainable business change in organisations. The book is available from the publishers, www.Ideas-Warehouse.com or Amazon.co.uk
His latest book, Common Approach Uncommon Results, has transformed how senior executives think about creating sustainable business change in organisations. The book is available from the publishers, www.Ideas-Warehouse.com or Amazon.co.uk
Keynote - DIA - Prague
Wednesday, August 31, 2005
The event is the annual conference of the DIA (Drugs Information Authority) in November in Prague.
Title - Prescription for Change - A2
Technology offers the possibilities of greater efficiency. To really realise these benefits there will need to be changes in working practices. These changes need to be adopted consistently throughout the organisation, but too often technology projects focus on the technology, not the end users of the technology. For the end users WIIFM stands not for "What's In IT for Me?, but "Why Is It Forced on Me?". The prescription: A2 (Adoption2) to be taken daily, until the WIIFM symptoms go away.
Title - Prescription for Change - A2
Technology offers the possibilities of greater efficiency. To really realise these benefits there will need to be changes in working practices. These changes need to be adopted consistently throughout the organisation, but too often technology projects focus on the technology, not the end users of the technology. For the end users WIIFM stands not for "What's In IT for Me?, but "Why Is It Forced on Me?". The prescription: A2 (Adoption2) to be taken daily, until the WIIFM symptoms go away.
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