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Ian Gotts - blog
Ian Gotts speaks regularly to business audiences and consequently has time to read, think and reflect on his discussions with senior business people. This blog is built on this thinking.

His latest book, Common Approach Uncommon Results, has transformed how senior executives think about creating sustainable business change in organisations. The book is available from the publishers, www.Ideas-Warehouse.com or Amazon.co.uk



Technology Limbo

Friday, February 10, 2006
Everywhere you look, the electronics industry seems to be playing its own mutant variations of limbo. But the question isn't "How low can you go?" At Dell, it's "How cheap can you go?" At Apple  it's "How cool can you go?" And at Microsoft Windows division, it's "How slow can you go?"

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